Pour Guide - A Guide for Your Wine Journey

How It Works

Three Simple Steps

No complicated forms or wine knowledge required. Just you and your glass.

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Step 1

Chat or Snap

Chat naturally about wines you're trying, or snap photos of bottles and restaurant menus. Our AI handles the details.

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Step 2

Rate & Reflect

Share what you taste in your own words—no wine jargon needed. Our AI learns your preferences.

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Step 3

Get Smart Recommendations

From restaurant menu suggestions to your next wine shop purchase, get personalized picks based on your unique taste profile.

Features

Built for Wine Beginners

Everything you need to explore wine, nothing you don't.

Conversational Wine Companion

Chat naturally with AI like texting a sommelier friend. No complicated forms—just tell the app what you're drinking and what you think.

Natural language entry: "Just tried a 2021 Caymus - bold and oaky, 9/10"
Upload photos or describe wines in your own words
Ask questions: "Would I like Barolo?" or "Suggest a wine under $40"
Multi-turn conversations that remember context

Restaurant Menu Magic

Snap a photo of any wine menu and get instant personalized recommendations from what's available. Never feel uncertain ordering wine at restaurants again.

AI extracts all wines from the menu automatically
Matches menu options against your taste profile
Shows why each wine suits your preferences
Save discoveries to your "Want to Try" list

Smart Photo Recognition

Skip the typing. Just snap a picture of any wine label and our AI extracts all the details—winery, vintage, region, varietal.

Works with wine bottles, menus, and store shelf tags
Instant recognition powered by advanced AI
Privacy-first: photos processed immediately, never stored
Manual entry always available as backup

Your Evolving Taste Profile

Watch your taste preferences emerge and deepen over time. We analyze your reviews to reveal patterns and unlock insights as you explore more wines.

Discover your favorite wine types, varieties, and regions
Flavor profile analysis from your tasting notes
Interactive wine globe showing regions you've explored
Price preferences, rating patterns, and discovery score

Personalized Recommendations

Based on wines you've loved, we suggest new bottles to try. Get honest predictions, compare options, and discover wines that match your unique palate.

AI-powered recommendations based on your taste profile
Ask "Would I like this wine?" for honest predictions
Compare wines and understand why they match your taste
Includes price estimates and detailed explanations

AI wine recommendations with explanations

Your Journey

Level Up Your Wine Game

Every wine you try brings new insights. Track your progress and unlock deeper understanding of your palate.

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Seed Scout

1–5 reviews

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Vine Voyager

6–20 reviews

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Harvest Hunter

21–50 reviews

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Cellar Seeker

51–100 reviews

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Wine Wayfarer

101+ reviews

About

Wine is a Journey, Not a Test

We believe everyone deserves to enjoy wine without feeling intimidated.

Pour Guide was built for people who are tired of feeling lost in the wine aisle. We're not here to make you memorize French regions or decode cryptic tasting notes.

Instead, we help you discover what you actually like. Track your experiences, learn your preferences, and build confidence—one glass at a time.

Whether you're picking a bottle for Tuesday dinner or trying to remember that amazing wine from last summer, Pour Guide has your back.

No Pretense

Say "tastes good" or "too dry"—your words, your way. We're not judging.

Built for Beginners

Simple interface, helpful guidance, zero assumptions about what you already know.

Your Data, Your Journey

Everything you log helps YOU. We don't sell your data or spam you with wine club offers.

FAQ

Common Questions

Pour Guide is a wine tracking app designed for beginners. It helps you remember wines you've tried, discover your taste preferences, and get personalized recommendations—all without requiring any wine expertise.

Not at all! Pour Guide is built specifically for people new to wine. You can describe wines in your own words—"fruity," "smooth," "too bitter," whatever works for you. The app learns your preferences over time without requiring any technical knowledge.

Take a photo of a wine bottle label or restaurant menu, and our AI automatically extracts details like the wine name, producer, vintage, and region. You can then chat with the AI to add your rating and tasting notes. The app works with bottles, menus, and store shelf tags—and for privacy, photos are processed immediately and never stored.

Take a photo of a restaurant's wine menu, and our AI extracts all the wines and matches them against your taste profile. You'll get personalized recommendations from what's available, complete with explanations of why each wine suits your palate. You can even save menu wines to your "Want to Try" list for later. Perfect for confident ordering at restaurants!

Absolutely! Pour Guide has a conversational AI interface. You can say things like "Just tried a 2021 Caymus Cab - bold and oaky, loved it, 9/10" and the app understands and saves everything. You can also ask questions like "Would I like Barolo?" or "Suggest a wine under $40" and get personalized answers based on your taste history.

Journey levels are a fun way to track your progress. As you review more wines, you level up from Seed Scout to Wine Wayfarer. Each level unlocks more detailed insights about your taste profile, like your favorite wine types, flavor preferences, and price sweet spots.

Yes! Pour Guide is currently free during our early access period. Just create an account to start your wine journey.

Pour Guide is currently a mobile-friendly web app that works great on any device. Native iOS and Android apps are coming soon! For now, you can add the web app to your home screen for quick access.

A Guide for Your Wine Journey